Agile Equity Advises on Sale of The Great American Hanger Company

NEW YORK, May 2012 – Agile Equity, a leading independent growth technology and ecommerce investment banking advisory firm, provided strategic counsel for the sale of The Great American Hanger Company (“TGAHC”), the pioneering retailer of clothing hangers and accessories, to International Innovations, Inc.  Agile Equity advised the private owner of TGAHC on the transaction that closed on May 2, 2012.

The addition of TGAHC expands International Innovations’ reach in both the business-to-consumer and business-to-business ecommerce markets. International Innovations had a strong foothold in b-to-b hanger distribution, but lacked a robust online offering. TGAHC, meanwhile, had a dominant online presence in the SMB market, and was seeking a partner that could enable it to serve demand from larger wholesale and retail customers.

“Since its founding more than 10 years ago, Great American Hanger has been the market leader in online hanger retailing,” says David Cummings, Agile Equity’s founder and managing director. “Now, with the depth of International Innovations’ inventory and buying power, TGAHC customers will benefit from greater product selection and enhanced inventory availability.”

Agile Equity is a leading investment banking firm providing M&A advisory services to companies in the technology, media and telecom sectors. Agile has advised companies across the technology sector, with extensive experience in the e-Commerce space as well as the cloud computing, IT services and healthcare IT spaces. The firm was founded in 1996 by Managing Partners Dave Cummings and Ben Boissevain.