Sidecar Lands $11,000,000 Series C Financing Round

Company Information

Company
Sidecar

Website
http://www.hello.getsidecar.com

Location
1 S. Broad Street 20th Floor Philadelphia, PA 19107

Description
Sidecar is a programmatic advertising technology that helps retailers get optimal results in Product Listing Ad channels like Google Shopping, Bing Shopping and comparison shopping engines. Retailers that use Sidecar outrank the competition, maximize revenue at a lower cost of sale and increase new customer acquisition rates.

Transaction Details

  • Date – 5/12/2017
  • Transaction Type – Venture Equity
  • Transaction Amount – $11,000,000
  • Transaction Round – Series C
  • Acquire / Investor(s) – Harbert Venture Partners
  • Acquire / Investor(s) – Osage Partners
  • Acquire / Investor(s) – Ascent Venture Partners
  • Acquire / Investor(s) – Harvard Angel Group